With Just a 10% Increase ...

Did you know that for every $1 invested in working with an ActionCOACH in Alberta you will receive an average of $6 back in profit for your business? That's our current average, and that's our measurable success with business owners just like you.

Let's take a quick look at how manipulating your business processes can achieve measurable results:

With just a 10% increase ...

Number of Leads	4,000	4,400
x	x	x
Conversion Rate	25%	25%
=	=	=
Customers	1,000	1,210
x	x	x
Number of Transactions	2	2.2
x	x	x
Average $$$ Sale	$100	$110
=	=	=
Revenue	$200,000	$292,820
x	x	x
Profit Margins	25%	25%
=	=	=
PROFIT	$50,000	$80,525.50

Contact David Green with ActionCOACH Lethbridge and find out how you can start improving your bottom line today! For a limited time, Coach David is offering free 90-min strategy sessions - call 403.929.1380 and book your appointment now!

100 Businesses

2012 ...

It's already been an amazing year of change and revitalization!

That wave continues as I announce my goal to coach 100 businesses by the end of 2012. To achieve that end, I'm offering FREE 90-min strategy sessions to businesses in Lethbridge and the surrounding area.

NOW is the time to sit back, take a long look at your business, and figure out what your most pressing issues and concerns are. Think about the challenges you're currently facing, the recurring issues that never seem to be resolved, or the difficulties you will encounter with greater growth and diversification. Write them down, give me a call, and we'll take a good look at where you're at together. I promise you will come away from our session with at least 5 solid strategies to improve and/or grow your business.

Coaching - it's not just for sports! Call me today 403-929-1380 and book your FREE 90-min strategy session. And let's make it the best 90 min you ever spent on your business!

Stop Looking for the Magic Bullet

Stop looking for the magic bullet. While they exist, the odds of you obtaining one are about as good as you winning the lottery. Many people are looking for the same get-rich-quick rocket, and someone will get it just like someone will buy the winning ticket. But there is an easier way to become a millionaire - and it has a much higher success rate. It's the path of daily discipline and consistent effort - just like your grandfather said.

Business owners occasionally come to me with the expectation that I will present to them something resembling a magic bullet - a mysterious strategy that will miraculously turn their business from a downhill-sliding money hole to a mammoth, profit-generating giant. Desperation sometimes causes us to put faith in strange places; but hoping for an instant solution to deep business problems can be as fruitless as seeking your fortune for a $10 sitting fee with a would-be psychic. It may offer some hope in the short-term, but will the long-term effects reflect value in your investment? Even if it was only $10? Was that lottery ticket worth its price?

I sincerely believe that you get what you pay for. In business, that means you will see the fruits of your daily discipline and consistent effort when you ensure that this energy is strategically placed, concisely focussed, and continually reinforced. It's my job as a Business Coach to offer professional advice on how your company can better manipulate the chassis of business to increase profits, improve marketability, strengthen teams, and make the most of your time. I'm here to help you adjust the strategies and practices of your organization, to broaden the mindset of you and your team, and engage in a partnership that will bring success and satisfaction to us both. Your success is my success - and I guarantee results. You will get what you pay for.

Lessons in Leadership from the Military

Are you a risk taker?


Are you a leader?

Can you be one without the other?

Today I read a great article on this topic - I highly recommend you read it too. Generally, society recognizes that when the chips are down, soldiers in the military shoulder an amazing responsibility to stand on the front lines of our country and our freedom. They have, are, and will take risks that most of us will never fully appreciate. But what we can grasp is some insight from their example on how to realize success by facing inherent risk.

Col. Eric G. Kail suggests that there are some lessons from military life that can be carried over to any profession; he outlines them as follows:

First, not everyone is prepared to lead in risky environments. Second, as leaders who are assessing risks, we need to have skin in the game; otherwise we are only pretending to lead. Third, character matters just as much as any knowledge or skills acquired from training and education. 



Flickr photo by abdallah



I couldn't agree more. In my line of work I engage with business owners and teams that are striving to set the standard of excellence in their industry. These are amazing people who are prepared to take risks, who have their hearts set on success, and who have characters that are not only beyond reproach, but set a standard for others to aspire to. They are truly great leaders.

I am grateful every day for the men and women who selflessly built the nation in which I live, and for the those who continue to lead. I will proudly celebrate the national holiday that pays tribute to the greatness of our country - built by the greatness of our people.

Start at the End

Always know the end of a business venture before you begin. Plan for it and don't lose sight of it. While it may seem paradoxical, the end will one day come and you need to know your exit strategy before you step through the door.

Are you planning to build a business that will give you a good living until retirement? Are you planning to build an international enterprise that will not only support your lifestyle, but effectively financially position your children's children? Are you intending to build the business to a certain point, sell it, and move on? How does your venture contribute to your vision of life in ten years, and when will the time come for you to part ways? What will be the key indicators that will signal that the end is near? Knowing how the story ends is key to determining how it will begin and how decisions will be made as the business grows.

If you're thinking about starting a new venture, or diversifying your corporation in new directions, or buying a new enterprise to complement the holdings you already have, take a long look at how you picture the end of the road. I recommend reading Start With Why by Simon Sinek, or Business Stripped Bare: Adventures of a Global Entrepreneur by Richard Branson. Make sure you know where you're going, why you're going there, and how you will know when you have arrived. And when the time comes, execute the exit strategy you have always planned.

Something Worth Reading

I think the most important thing I can post this week is a link to something well worth your time to read. This link will take you to another blog that discusses issues surrounding some of my favorite topics, including post-secondary education and employee qualification:

http://blogmaverick.com/2012/05/13/the-coming-meltdown-in-college-education-why-the-economy-wont-get-better-any-time-soon/

If we are looking strategically into the future of our workforce, our children, and our success as businesses and a society, there are some important changes coming that we should be ready to respond to. How will you take action to navigate this wave of fundamental change?

Be the Powerhouse

Monday was a day of anticipation; countless people had spent weeks fretting over whether the 41-year hold of the Progressive Conservative Party over the government of the province of Alberta, Canada would finally be broken. The Wildrose Party had put up an immense battle, and everyone wondered if it would be enough. The pollsters said it was. But in the end, it wasn't - Premier Alison Redford kept her place.

In an interesting editorial in The Montreal Gazette, the following statement appears:

Redford’s victory signals a potential new era in provincial-federal relations. Alberta is the country’s economic powerhouse. Its petro wealth is the motor driving a westward shift in Canada’s population and economic centre of gravity. What happens in Alberta today matters to the rest of the country in a way that wasn’t the case a couple of decades ago.

Read more: http://www.montrealgazette.com/Editorial+Alberta+election+result+good+news+Canada/6511335/story.html#ixzz1szeWnis5

Is your company a powerhouse within your industry? Do you have the mindset to lead your business as it becomes an "economic centre of gravity?" Have you ever been described as a "moving force?"

Alberta is moving toward a bright future. Hundreds of business owners comprise the economic force that is driving our province and our nation towards sustainable success. Join the many that have taken every advantage to step above the rest - talk to an ActionCOACH Business Coach today.